Printing Tips: Preparing Your Logo for Customized Packing Tape
Packaging is more than just a box โ it’s an opportunity to reinforce your brand with every shipment. Customized packing tape is one of the easiest and most cost-effective ways to stand out and build brand recognition right on the package. But before you hit “order,” it’s essential to prepare your logo correctly to ensure a crisp, professional-looking result.
In this guide, we walk you through the essentials of getting your logo ready for customized packing tape so your brand makes the best impression from the moment it hits the doorstep.
Why Logo Prep Matters for Customized Packing Tape
When your logo is printed on packing tape, small issues like low resolution or sizing errors can become magnified. Taking a few extra steps upfront will save you time in revisions and ensure that your brand comes through clearly. Whether you’re using poly tape or reinforced gummed paper tape, the way your logo is formatted directly affects the quality of the final print.
Understand the Size Constraints for Branded Tape
Each type of packaging tape has specific size limitations for artwork. Here’s a quick breakdown:
Custom Printed Polypropylene Tape (White, Tan or Clear):
- Maximum image height: 1.6 inches (for 2-inch-wide tape), 2.6 inches (for 3-inch-wide tape)
- Image length: 6 to 10 inches, up to 23.5 inches max
Custom Printed Reinforced Gummed Paper Tape:
- Max image height:ย 2.6 inches (for 3-inch-wide tape)
- Image length: 6 to 10 inches, up to 12 inches max
- Print options: 1-color, up to 12-inch repeat; 2- or 3-color, up to 10-inch repeat
To avoid distortion or awkward cropping on your customized packing tape, design your logo or message within these boundaries. Our team will ensure proper formatting, but starting with these dimensions in mind gives your design the best chance to shine.
Use the Right File Format
We always recommend sending vector files like .ai, .eps or .psd. These formats are scalable without losing quality, which is essential for customized packing tape.
If you don’t have a vector file on hand, don’t worry: Just send us the best version you have of your logo. Our design team will help you with formatting and send you a digital proof before anything goes to print.
Keep It Simple and Bold
Customized packing tape is most effective when the design is simple and easy to read. Thin lines or intricate details may not translate well on tape, especially if it’s being applied quickly or over textured boxes. For best results:
- Stick with bold, high-contrast designs.
- Avoid fine text under 10 point.
- Limit colors for clarity and cost-effectiveness.
Our tape printing process supports one-, two- or three-color designs, depending on the type of tape you choose.
Review Your Digital Proof Carefully
Every custom order at SHIP-PAQ includes a free digital proof. This gives you a chance to:
- Check logo placement.
- Confirm spacing.
- Add contact details or a tagline.
- Approve final colors.
Need an edit? Minor changes are always free, and if you’re not ready to move forward, you can pause or cancel before final approval.
Start Your Custom Tape Order With Confidence
With the right logo file and a little guidance, creating customized packing tape is simple. At SHIP-PAQ, we make the process easy by offering expert design support, fast digital proofs and high-quality printing that elevates your packaging.
Explore our custom packaging solutions to see what’s possible, and let your brand travel in style.
